Starbucks and places to work
Why is Starbucks getting worse at supporting people working in it?
These are the only tables inside this brand new Starbucks that have an outlet for laptops.
And you have to sit on a bench hunched over your laptop to use the only outlet spot in the whole building.
It was JUST BUILT. Everything is being designed to sell to you and send you on your way now.
Starbucks used to be my reliable place to get a few hours of work done when I'm on the move.
Might be rethinking that now.
Good news is that I think culture is beginning to swing this in the other direction here in the states.
Not that it's going to support more electronic use, (although I don't think that's going anywhere), but people are craving human interactions again in a big way.
Which means people will want to spend a significant portion of their day in places like Starbucks, where they can be around other people and be productive.
We can only guess how it will play out from here, though.
I'd place bets on community-centered, affordable coworking spots doing well in the future.